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| How did SubAlerts get started? |
| Useful information is not always packaged in a way that allows it to be used to its fullest potential. People do not think about their commute until they are already in motion, yet the data that could help ease their journeys is only accessible from home or at the subway station. Offering subway riders a chance to obtain such information when they are away from their computers, yet before they arrive at a subway station by pushing content to their mobile phones will give riders an opportunity to use their time more efficiently and make informed decisions about their travels. The goal in building SubAlerts is to help users avoid both scheduled and unexpected delays and inconveniences of riding with the MTA on a daily basis.
SubAlerts is currently being tested with a small audience and will open to the public in a few short days. For more information, please feel free to drop Karen an email at karen@subalerts.com SubAlerts is a graduate thesis project developed by Karen Bonna for NYU's Interactive Telecommunications Program (ITP). It was created after spending countless hours waiting for the F train to arrive at Broadway-Lafayette. Special thanks to Alex Rainert, Dennis Crowley, Mel Camero, Clay Shirky, James Robinson, Jeff Gray, Inshan Khairullah, Mark Buccheri and Joan Soler-Adillon for their help in creating SubAlerts. |
| © 2005 SubAlerts. All Rights Reserved. |